Why Ohio Businesses Are Turning to Video for Brand Growth
In today’s attention economy, brands aren’t just competing for sales — they’re competing for seconds. And across Ohio, from bustling cities like Cincinnati to growing hubs like Dayton, businesses are realizing one thing: video isn’t optional anymore — it’s essential.
At Losproductions, we’ve seen firsthand how video is transforming the way Ohio companies market, educate, recruit, and scale. Here’s why more brands than ever are turning to video to fuel their growth.
🎥 1. Video Builds Trust (Faster)
Consumers don’t just buy products — they buy people, values, and stories. Video lets you showcase your brand’s human side, whether that’s your founder’s mission, a client’s testimonial, or your behind-the-scenes culture.
In Ohio’s highly competitive service and B2B industries, building trust quickly can be the difference between a click and a conversion. Video delivers that emotional connection — in under 60 seconds.
📈 2. Video Boosts SEO & Social Reach
Search engines love video. Websites with embedded video are:
53x more likely to appear on the first page of Google
More likely to keep users engaged and reduce bounce rate
Social platforms like Instagram, YouTube, TikTok, and LinkedIn all prioritize video content in their algorithms — especially if it’s short-form, high quality, and tells a story.
That’s why Ohio brands are using video to:
Rank higher on local search
Generate organic traffic
Increase shareability across platforms
💼 3. Ohio Audiences Expect Professionalism
Whether you're a Cincinnati tech startup, a Dayton manufacturer, or a Columbus nonprofit, today’s audiences expect more than stock images and slideshows.
Clean, well-edited, and story-driven video communicates that your brand is:
Modern
Professional
Capable
Our clients across Ohio come to Losproductions because they want to look the part — and stand out from the competition with cinematic storytelling and real results.
🔄 4. One Shoot = Multiple Assets
One well-planned shoot can fuel your entire marketing funnel. With the right strategy, a single video session can give you:
A 2-minute brand story film
Short-form reels for social
Client testimonials
B-roll for future promos
Internal training or onboarding clips
Ohio companies love this because it means more content with less overhead — and better ROI.
💡 5. Video Drives Real Results
Still wondering if video is worth it? Check this out:
87% of marketers report increased traffic from video
80% of customers say video convinced them to buy a product
95% of a message is retained when delivered via video (compared to 10% with text)
If you're serious about growing your brand — video isn't just helpful. It's foundational.
🚀 Let’s Grow Your Ohio Brand With Video
From Dayton warehouses to Cincinnati creative firms, we help Ohio businesses craft powerful video stories that drive growth, build trust, and amplify impact.
Whether you need a full brand film, a testimonial series, or content to fuel your marketing campaigns — Losproductions is here to help you bring your vision to life.
📩 Ready to start? Let’s create content that works as hard as you do.
